Introducing the Concepts x Reebok Question Mid 'Draft Class'
The 1996 NBA Draft class proved to be one of the most legendary of all time. The first round was filled with players who would go on to have legendary...
READ MOREIntroducing the Concepts x Reebok Question Mid 'Draft Class'
The 1996 NBA Draft class proved to be one of the most legendary of all time. The first round was filled with players who would go on to have legendary...
READ MORE
Introducing the Concepts x Vans 'Question the Answers' Collection
Named for a 1994 album by the Mighty Mighty Bosstones, our latest collaboration with Vans merges the classic checkerboard pattern with a hallmark material from the heyday of ‘70s and...
READ MOREIntroducing the Concepts x Vans 'Question the Answers' Collection
Named for a 1994 album by the Mighty Mighty Bosstones, our latest collaboration with Vans merges the classic checkerboard pattern with a hallmark material from the heyday of ‘70s and...
READ MORE
Introducing the Concepts x Nike Air Max SP “Far Out”
Completing our celebration of the Air Max 1, we take our third iteration of the classic sneaker to its furthest reaches. From Harlem to Haight-Ashbury, the counterculture of the ‘60s...
READ MOREIntroducing the Concepts x Nike Air Max SP “Far Out”
Completing our celebration of the Air Max 1, we take our third iteration of the classic sneaker to its furthest reaches. From Harlem to Haight-Ashbury, the counterculture of the ‘60s...
READ MORE
Introducing the Concepts x Nike Air Max SP “Heavy”
To celebrate 35 years of a sneaker icon, we drop our second Air Max 1 in festival fashion. In August of 1969, almost half a million festival goers made a...
READ MOREIntroducing the Concepts x Nike Air Max SP “Heavy”
To celebrate 35 years of a sneaker icon, we drop our second Air Max 1 in festival fashion. In August of 1969, almost half a million festival goers made a...
READ MORE
Introducing the Concepts x Nike Air Max SP “Mellow”
To celebrate 35 years of a sneaker icon, we give the Air Max 1 a radical twist. When the Nike Air Max 1 arrived in 1987, it signaled a revolution...
READ MOREIntroducing the Concepts x Nike Air Max SP “Mellow”
To celebrate 35 years of a sneaker icon, we give the Air Max 1 a radical twist. When the Nike Air Max 1 arrived in 1987, it signaled a revolution...
READ MORE
Introducing the Concepts x New Era Heritage Pack, Part II
Expanding on last summer’s Heritage Pack, our latest collection with New Era mixes civic and community pride by honoring the diverse communities that make Boston and New York what each...
READ MOREIntroducing the Concepts x New Era Heritage Pack, Part II
Expanding on last summer’s Heritage Pack, our latest collection with New Era mixes civic and community pride by honoring the diverse communities that make Boston and New York what each...
READ MORE
Introducing the Concepts x Birkenstock 'Felt The Same' Collection
The Birkenstock Boston has been one of our favorite collaborative bases since 2014. Seven years since our first release, we’re reprising our signature Boston material, felt, by reprising our original...
READ MOREIntroducing the Concepts x Birkenstock 'Felt The Same' Collection
The Birkenstock Boston has been one of our favorite collaborative bases since 2014. Seven years since our first release, we’re reprising our signature Boston material, felt, by reprising our original...
READ MORE
Introducing the Concepts x Canada Goose x Bape Collection
The union of BAPE®, Concepts and Canada Goose takes craftsmanship and culture to new heights. Merging Canada Goose’s heritage of craft with the luxury streetwear sensibility we share with BAPE®...
READ MOREIntroducing the Concepts x Canada Goose x Bape Collection
The union of BAPE®, Concepts and Canada Goose takes craftsmanship and culture to new heights. Merging Canada Goose’s heritage of craft with the luxury streetwear sensibility we share with BAPE®...
READ MORE
Introducing the New Balance 992 “Low Hanging Fruit” & "Nothing Is Real" Collection
Inspired by the entrepreneurial spirit of a pioneering fruit seller and the reframing of American luxury, our latest collaboration with New Balance builds upon our shared legacy of out-the-box narratives....
READ MOREIntroducing the New Balance 992 “Low Hanging Fruit” & "Nothing Is Real" Collection
Inspired by the entrepreneurial spirit of a pioneering fruit seller and the reframing of American luxury, our latest collaboration with New Balance builds upon our shared legacy of out-the-box narratives....
READ MORE
Introducing Concepts x New Balance 57/40 and Headin’ Home Collection
The latest installment in the Concepts’ 25th anniversary collaborative series, we partner with our hometown neighbor New Balance for a 57/40 to expand on the rivalry between Boston and New...
READ MOREIntroducing Concepts x New Balance 57/40 and Headin’ Home Collection
The latest installment in the Concepts’ 25th anniversary collaborative series, we partner with our hometown neighbor New Balance for a 57/40 to expand on the rivalry between Boston and New...
READ MORE
Introducing the Concepts x GEL-LYTE™ III OG ‘Otoro’ and ‘Four Days’ Collection
In our latest collaboration with Asics, we’re bringing historical context to today’s excessive luxury culture. The shoe and its related collection, part of our 25th anniversary collaborative series, takes inspiration...
READ MOREIntroducing the Concepts x GEL-LYTE™ III OG ‘Otoro’ and ‘Four Days’ Collection
In our latest collaboration with Asics, we’re bringing historical context to today’s excessive luxury culture. The shoe and its related collection, part of our 25th anniversary collaborative series, takes inspiration...
READ MORE
Introducing the Concepts Kyrie 7 “Horus” and “Feather of Maat” Collection
Spurred by a mutual interest in Egyptian archeology, ritual and symbol the Concepts x Nike Kyrie 7 “Horus” is the latest in our long-standing collaboration with Kyrie Irving and his...
READ MOREIntroducing the Concepts Kyrie 7 “Horus” and “Feather of Maat” Collection
Spurred by a mutual interest in Egyptian archeology, ritual and symbol the Concepts x Nike Kyrie 7 “Horus” is the latest in our long-standing collaboration with Kyrie Irving and his...
READ MORE
Concepts x Converse ‘Southern Flame’ Collection
It started with a peach basket in 1891. Now, in 2021, we’re paying homage to basketball’s humble beginnings in Springfield, MA with fellow Boston-based brand, Converse, by introducing the ‘Southern...
READ MOREConcepts x Converse ‘Southern Flame’ Collection
It started with a peach basket in 1891. Now, in 2021, we’re paying homage to basketball’s humble beginnings in Springfield, MA with fellow Boston-based brand, Converse, by introducing the ‘Southern...
READ MORE