About Us

Concepts was established in 1996 in the heart of Harvard Square in Cambridge, Massachusetts, as one of the first shops to cater to the lifestyle consumer (footwear, menswear, sportswear, actions sports, premium denim and outerwear). Concepts is considered a founding father in retail, having lay down the blueprint to a market that has become the foundation of premium retailers around the world.

On the eve of their 20th anniversary, Concepts usher's in Concepts International, extending the brand's history and heritage onto a global platform. Encompassing more than just retail, Concepts International fosters design, creativity, brand marketing, and more at a pinnacle level. 

Concepts International provides a premium online shopping experience, catering to customers with an accessible way to purchase Concepts most exclusive projects. 


Concepts x New Balance "des Sables" Release Information

Boston-based New Balance Athletics, Inc. and Concepts join forces for the debut of the Trailbuster Fresh Foam “des Sables.” Part of a year-long collaboration, the style is inspired by the desert la...


Stash x Tito's Custom Bottle Raffle

Enter for your chance to win a limited edition Tito's Vodka bottle customized by legendary graffiti artist, Stash. Raffle tickets are $1 per entry, with unlimited entries per person.    All procee...


Concepts x Stash x G-SHOCK Launch Event Details

Join Concepts May 4th and 5th for a special launch event celebrating Stash's G-SHOCK collaboration. Packaged in a custom aerosol can, each watch will also include a Stash x Concepts T-Shirt. The l...


Concepts x Vans Old Skool "Jamaica" Release Details

Concepts joins Vans for an exclusive trio of collaborative Old Skool colorways. Concepts' take on the classic skate shoe is inspired by a Vintage Jamaican print, featured prominently in t...