Community has always been central to running culture. Running shapes and represents all kinds of identities who practice the sport for expression and endurance. Runners know it’s more than 10ks or marathons, but about keeping a steady pace through life. Their feet aren’t just taking them from point A to point B, they are carrying a greater history of roots, heritage, and culture wherever their feet may go. 

The all-new Brooks x PYNRS Hyperion Max 3 strives to meet the needs that span between sport and life for runners. With its 100% PEBA DNA GOLD, DNA FLASH v2 cushioning, a SpeedVault plate for propulsion, and RapidRoll Rocker for smooth runs, the Brooks x PYNRS Hyperion Max 3 is nothing short of a love letter to a community that relies heavily on a quality pair of sneakers, in all that they do. Though top performance was a heavy focus for this shoe, the real purpose behind the development of the PYRNS Hyperion Max 3 was to offer wearers a sneaker that matches their purpose-driven strides, no matter what they’re doing in them.

As part of the introduction of this sneaker to runners everywhere, CNCPTS is set to host the Brooks x PYNRS “Spin the Block” launch party from 6-10pm EST on Thursday, October 2nd at CNCPTS BOS, located at 18 Newbury Street. The night will include a ‘Own Your Own’ panel + Q&A with PYNRS Founder Sidney Baptista, Celtics Player and NBA World Champion Jaylen Brown, Rapper and Avid Runner Noreaga Nore, CNCPTS Creative Director Deon Point & Founder of Other 1s Foundation Leah Tavares, moderated by CEO, Brand Strategist, and Public Speaker Fena Fenelon. Guests can also enjoy exclusive shopping, sounds by DJ Real P, photo ops, and more. 

The all new Brooks x PYNRS Hyperion Max 3 as well as select pieces of PYNRS apparel will be available at CNCPTS BOS Thursday, October 2nd, at 10am EST.