04.10.18

Puma RS-0 & RS-100

On Saturday April 14, Concepts NYC will release the latest versions of the PUMA R-SYSTEM sneakers.

 

Originally released in 1986, the PUMA RS-100 is a running sneaker that was considered extremely advanced for its time. This fashionable and comfortable model has a textile and leather upper, padded collar, PUMA R-SYSTEM technology for cushioning, and a rubber outsole.

 

Shortly after RS-100, the RS Computer Shoe was released. It was the first-ever analytical shoe that gave runners the power of computing to aid in performance. A custom-designed computer chip built into the right heel automatically recorded the time, distance and calories expended then communicates the results once plugged in using a 16-pin cord to any Apple IIE, Commodore 64 or 128 or IBM PC Computer. It was the intelligent way to run and was way ahead of its time.

 

The new RS-0 has undergone a future-retro makeover with a totally new model that lives in the future and yet resembles its past. This RS-0 introduction model indicates what "next" means for PUMA and its green colorway is a futuristic take on PUMA’s iconic Archive Green.

Starting Spring-Summer ’18, PUMA will kick off its RS stories of reinvention with the RS-0 model followed by modern retro iterations of the RS-100 and RS-350. PUMA has also partnered with influential and creative brands, individuals, and institutions that push culture forward through innovation in design, style, technology, and more. Together they will create drops that explore themes such as gaming, music, photography and more.

 

 

 

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