37 Brattle Street
Cambridge, MA 02138
The launch colorway for the Air Max 97 model when it first debuted, the "Silver Bullet" colorway was originally inspired by the silver aluminum finish on mountain bikes. Retailing $150 in 1997, 20 years later the model is still one of the most sought after colorways. Arriving at Concepts on April 13th for a retail price of $175, the Air Max 97 "Silver Bullet" will be sold first come, first serve in men's and women's sizing, with an online release at 10am eastern.