CNCPTS For the adidas Japan Lux starring Melisa Valdez (@missmelivaldez), Ariana Cunha (@ariannacunha_) and Marlene Boyette (marleneboyette).
We all know her. The type-B girl with the universe quietly conspiring in her favor. Last minute, beautifully undone, somehow always arriving exactly on time - and exactly right. Nothing derails her. Nothing dims her. This campaign captures that effortless magic: elegant, lighthearted, and unmistakably CNCPTS.
The adidas Japan Lux will be available in three colorways: Shadow Red, Cream White and Core Black ($130).
The collection releases Friday, June 12th at 10am online and in-store.
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